Multi-channel Retail Report: 2016 Edition
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"The customer should experience the same fuzzy feeling they get from your brand wherever and however they choose to interact with it. That is when retailers can be confident that they have created a true multi-channel experience.
Darryl Adie, Managing Director, Ampersand
In our latest report, we reveal the top-ranking and bottom-ranking multi-channel retailers in the UK and highlight opportunities where every retailer can improve. This years report is even more in-depth, offering insights into how retailers are coping with the demands of providing a multi-channel experience.
Download the report to get:
- Insight into the multi-channel retail capabilities of top retailers in the UK including Schuh, B&Q, Argos, Next and over 150 more
- The tools and data to benchmark your business against multi-channel criteria: usability, speed, technology, customer journey, checkout, delivery and mobile
- A 30 page report + exclusive access to the complete Ampersand Retail Matrix
The results are based on Ampersand’s Retail Matrix, a unique scoring mechanism designed to rate retailers based on the core tenets of multi-channel retailing.
Multi-channel retail has transformed consumer expectations. It's no longer the standard to aim for.
The Christmas period is essential to department stores who experienced disappointing sales in Decemb