A mobile optimised website is no longer simply a box to be ticked, it is a channel to be tested, optimised and improved.
Ampersand conducted research into m-commerce trends 2015 including surveying 150+ high street retailers and commissioning a YouGov consumer survey to compare retailers’ m-commerce offering to consumer behaviour on mobile devices.
Download the report now to:
- Discover insight into the m-commerce trends in the UK and analysis of retailers including Burberry, Screwfix, Interflora, John Lewis, Argos, BHS and many more
- Benchmark your m-commerce experience against your competitors with 21-pages of m-commerce trends analysis + the Ampersand Mobile Retail Matrix dataset
- Access the YouGov consumer survey data and uncover how consumers are really using their mobile devices