Seizing the mobile payments opportunity
Akif Khan, eConsultancy
How do you make sure your mobile payments system is secure? Great article about how to track fraud by order channel and the opportunities and considerations around mobile payments. Also, we sense a new buzzword coming on… omni-channel?
Micro content: Why focusing on the small stuff can pay
Jackie Kingsley, Sticky Content
Sometimes even the smallest copy change can make huge jumps in conversion. This insightful article from Sticky Content shows applicable ways that micro fixes to content can increase conversions, save on customer support time and cost, and boost customer satisfaction.
Emotional Attachment Key to Successful Retailing in a Digital Age
Chloe Rigby, Internet Retailing
Infinite choice in this digital age is no excuse for retailers to blend in. It’s time to stand out more than ever, but how? Tesco CEO, Philip Clarke, explains that ‘emotional attachment’ is the answer, and a lot of it has to do with trust… brought on by the seamless integration of all of your channels.
The Downfalls of Country Specific Sites
Jakob Nielsen
Examples of when great design is hurt by poor content. Unfortunatly this happens a lot when a brief is passed through large organisations down to local firms who are actually doing the work.
Introduction To JavaScript Unit Testing
Jörn Zaefferer, Smashing Magazine
We love testing. Testing makes everything work better and makes life as a developer much less stressful. Here is a nice tutorial about unit testing for Javascript. Happy testing!
Form-Field Validation: The Errors-Only Approach
Christian Holst, Smashing Magazine
Stop the loud sighs of despair from your users by re-loading a form with only the errors highlighted. This approach makes the error page much more digestible than the traditional technique, and it makes abundantly clear which fields are the problem, which is particularly helpful in long forms.
Who are Ampersand Commerce? We are an open source ecommerce agency who have extensive experience designing, delivering and supporting complex ecommerce solutions for international multichannel retailers.
Are you an enterprise retailer considering Magento Enterprise? Give us a call.
